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Amazon Stock (AMZN) Upgraded by Wall Street Analysts Ahead of Holiday Season

Amazon Stock (AMZN) Upgraded by Wall Street Analysts Ahead of Holiday Season

Author:

Global Cryptocurrency

Published:

2025-11-25 14:29:01

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Amazon's stock is gaining momentum as the retail giant approaches its peak sales period, encompassing Thanksgiving, Black Friday, and the year-end holidays. Analysts from BMO Capital and BNP Paribas Exane have upgraded their price targets, citing strong consumer sentiment and Amazon's logistical advantages.

BMO Capital's survey of 1,000 U.S. shoppers revealed 94% plan to use Amazon for holiday purchases, reinforcing the platform's dominance. The firm set a new price target of $300, implying a 33% upside from current levels. Amazon shares have already climbed 2.75% year-to-date, trading around $226.

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